CGI Product Shot

Our approach involved a holistic creation process, encompassing everything from the conception of full 3D product shot to the meticulous design and generation of every element.

Agency

Teran TBWA Mexico

Client

Grupo Modelo

About this Project:

"3D product photography provided us with complete control over lighting, angles, and perspectives"

Our focus on 3D product photography allowed us to leverage the perfect tool for capturing stunning visuals. By harnessing the capabilities of CGI, we were able to achieve unparalleled realism and create captivating volumetric label designs that truly elevate the overall aesthetic.

3D proved to be the ideal tool for our product shots. It allowed us to push boundaries, experiment with different perspectives, and create visuals that leave a lasting impact on viewers.

Credits

Thanks to those who made this project possible.

Agency

Teran TBWA Mexico

Client

Grupo Modelo

Head of Art

Ezequiel Aprile

Head of Production

Lapi Lapidus

Executive Producer

Sebastián Lapidus